Crush Workspace Tours with These Five Tips

When giving a tour of your space, keep in mind that it takes as little as seven seconds to make a good first impression.  Maya Delano, Community Manager of NextSpace Coworking Santa Cruz has compiled a “NextSpace-tastic Tour” video where she breaks down the art of touring a workspace prospect into five important steps. Read along and watch the video to see the “must-do’s” when giving a workspace tour that have been successful in curating a cohesive and involved community at NextSpace.

Get the digits

Introduce yourself with a handshake, exchange names, and have them sign into the iPad (this is very important). Having them sign into the iPad allows you to gather some information about them that you may use to follow up with them after the tour, and helps keep track of who toured and when.

CloudVO Blog Five Workspace Tour Best Practices Capture Contact Information

Engage your prospect

People usually like talking about themselves.  Get the conversation rolling by asking your potential new member about what they do: What brought them here, what projects they are working on, etc. You can do this right at the beginning or spread your questions throughout the tour (it shows that we’re genuinely interested in our members’ work, and gives us a good feel if they are a positive fit for the community). This is important, because as much as you want to fill up your coworking space with hard-working and involved community members, not everyone will be a good fit, and that’s OK.

Your unique elevator pitch

Give them a well-rounded elevator pitch about what makes your space unique. We’re talking who we are, what we do, why we do it, and why they want it! Keep it simple, but have a little fun with it too, because this industry is fun! Nothing brings folks to snores quicker than a lame and over-the-top “salesy” elevator pitch. Be sure to put a strong emphasis on our commitment to combining space and community.

Coworking Day Passes to Generate Leads NextSpace Coworking Santa Cruz First Friday Special Day Pass
CloudVO Partner NextSpace Coworking Santa Cruz Meeting Rooms and Workshop Events

Know your tour footpath

Map out the exact path you want to take for the physical tour of the space beforehand.  The order in which you show particular areas of your space should be intentional.  Space tours should have a nice flow that naturally highlight the uniqueness of your shared workspace environment.  Since all coworking spaces are not created equal, you’ll need to come up with the footpath that works for you while making sure to hit the following points:

  •   Membership levels you offer and all of their perks (Open Coworking, Dedicated Desks, Private Office, and Virtual Office plans)
  •     Show off all your meeting rooms
  •     Phone Booths
  •     Kitchen (showcase coffee, tea, appliances, cleaning policy, etc).
  •     Touch on mailbox services
  •     Printing, scanning and faxing
  •     Events board (give some examples of networking events held in the space, including happy hour and member lunch)
  •     Member wall (explain the importance of having one in every space i.e. for networking, a sense of community, engagement in the space, etc.)
CloudVO Blog Five Workspace Tour Best Practices NextSpace Coworking Santa Cruz Member Wall
NextSpace Coworking Santa Cruz Events Board

Always remember to periodically break for questions, the last thing you want to do is overwhelm them with too much information. Although your space may not offer all of these exact amenities, it’s imperative to showcase the amenities you do have. You want prospective members to feel empowered and visualize themselves in the space and utilizing the amenities.  

Offer a test drive

The final step is to let them know they can contact you with any questions and thank them for coming. Be sure to give them a rate sheet and one of your business cards, and, after using your trusty ‘superhero senses’ to determine whether they’re a good fit, offer them a free Day Pass to come and try out the space for themselves. Offering them a Day Pass is ideal because it will allow them to feel welcomed into your space and help them to determine if the space will work for them. Lastly, kindly show them to the door, shake their hand(s) and release them back into the world.

We offer resources for shared workspaces operators. Get more invaluable information like this when you join our global network of 700 locations.   Visit us at   www.CloudVO.com    to list your location for free.


About CloudVO

CloudVO  is the umbrella brand of Cloud Officing Corp, headquartered in San Francisco, California. CloudVO’s mission is to provide comprehensive virtual office, coworking and meeting room solutions to professionals under a Workplace-as-a-Service™ model. CloudVO operates the   CloudMeetingRooms.com     and   CloudVirtualOffice.com    e-commerce sites and grants preferential access to day offices, coworking space, and professional meeting rooms in 700 locations worldwide for distributed workers on a subscription or a pay-per-use basis.

2 thoughts on “Crush Workspace Tours with These Five Tips”

Comments are closed.